Custom Enterprise · 3D Configurator
A 3D car configurator built in Unreal Engine for a major automotive launch. Real-time, brand-grade, on-budget.
The challenge
Chery Mentari needed a launch-grade configurator for the Tiggo 9, ready in time for the launch window, looking like the brand and not a generic web viewer.
What we built
A real-time 3D configurator built in Unreal Engine. Trims, exteriors, interiors, options. Brand-grade lighting and materials.
The outcome
Shipped in time for the launch window. A configurator that holds its own against the regional standard.
A launch needs assets that match. A web-grade 3D viewer was not it. We built the configurator in Unreal so the lighting, materials, and motion matched the brand spend on every other channel.
Tiggo 9 configurator screen Real-time trim and colour swaps. Interior walkthrough. Options grid. All brand-graded, all on time.
